With a long line up of trade exhibitions to attend, aimed at introducing the Good Full Stop brand to market, the company wanted an eye-grabbing design that not only stopped passers-by in their tracks, but that also held with the brand values of being ‘Full-on Flavour and Full-on Goodness’. The result took owner Richard Stoker back to his market stall traditions, providing an effective base from which to promote Good Full Stop bars.
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